Smartphone Trial-ability and Customer Trust in South-South, Nigeria
Smartphone Trial-ability and Customer Trust in South-South, Nigeria Oto Eyamba Eshiett PhD, Department of Marketing, Faculty of Management Sciences, Akwa […]
Smartphone Trial-ability and Customer Trust in South-South, Nigeria Oto Eyamba Eshiett PhD, Department of Marketing, Faculty of Management Sciences, Akwa […]
Product Relative Advantage and Brand Loyalty for Smartphones in South-South, Nigeria Oto Eyamba Eshiett PhD, Department of Marketing, Faculty of
Idongesit Oto Eshiett Ph.D Department of Marketing, Faculty of Management Sciences, Akwa Ibom State University,Obio-Akpa Campus, OrukAnam, Nigeria. Smartphone model